Hi everyone! My name is Timea Orban and I’m the new sales and marketing associate at Route4U. After going through the 5-stage application process, I got accepted to the scholarship programme of Bridge Budapest, which means that now I have the opportunity to work on the Route4U project for at least 6 months. I started in the beginning of October on the job to increase sales and spread the word about the initiative. Here you can read my first impressions of the company!
The first month in deep water as part of the Route4U team
The last month or so turned out to be a great journey as a new member of a talented, hardworking team, and if I ever had doubt about joining a small tech startup now I know that it’s the best thing that can happen to a graduate. As opposed to rigid hierarchy, strict schedules and boring meetings of a multi-national corporation, I’ve found encouragement and opportunity to grow.
On my first day at Route4U I was as nervous as anyone would be starting their first ever job. Of course, I had some internships and experiences already, but this seemed totally different. I was becoming a tax-paying real-life adult. On that day, the company had just moved to the new office at Kalvin tér. Well… it wasn’t much of a move anyways, we just quickly claimed our seats at the desks, I put my UCL mug in the cupboard and jumped right into it! However, that’s okay, because I’ve quickly realised, that all you really need is your team and a laptop to create something great.
The team welcomed me, my enthusiasm and my ideas with open arms, which was great for someone like me, who cannot stand monotonous work for long. I wrote quotes, I met with potential partners, created content for the website, talked to users but most importantly learned a lot about a startup’s “way of life”. I’ve observed how they try to perfect their product based on feedback, and how the operations work. I also learned that they work so well together, because they are friends, not just colleagues. For my birthday, for example they brought Champaign and chocolate, which I did not expect. This safe and caring environment breaths innovation. And that’s what gave me the courage to initiate we go to a validation event organised by Mol and Design Terminal. The founders, Peter and Tamas trusted me and my colleague Tibor to go check it out and so we did. Here’s a photo from the event:
Mol selection camp
We came back even more enthusiastic with very positive feedbacks so we decided to try and apply to Mol’s startup selection camp, which we found out of at the event. Out of 75 startups, we got in along with the 11 other contesters, to get the chance to work with Mol. Therefore, Tibor and me, we spent 3 days at the A38 boat trying to figure out how we should cooperate with Mol and on what project exactly. One of the speakers pointed out that a startup trying to collaborate with a big corporation is like a mouse trying to negotiate with an elephant, because they are just so fundamentally different. However, if they are able to find the right balance, the startup can bring invaluable innovation to the firm in exchange for stability and infrastructure. It was a great experience since I had the opportunity to work on pitches, strategies and mission statements, which will definitely be beneficial in the future.
I also had the chance to attend at an award gala, but let the story be the topic of the next blogpost!
					

					
					
Today 2% of Hungary’s population is with reduced mobility. In towns and cities – since conditions are better – their percentage of the population is even higher. Based on census data, only 7% of working-age disabled people work. This puts huge stress on society. Another, Western European survey’s results show that more than 50% of non-working people with disabilites would love to, if the conditions were sufficient. Younger generations’ access to accessible education helps them grow into adults actively helping society, even on the job market.
The base of all this is city map with accessibility information. We create these, commissioned by local goverments by systemtically mapping sidewalks, curbs, slopes and services of a town or city. Thanks to our innovative technology, this is extremely fast and cost efficient, and also very cheap compared to city budgets. Personalized sidewalk navigation and search of the accessible services is available for the mapped areas shortly after our survey. We involve local organizations and the majority society in the survey. We raise awareness of the importance of equal opportunities with targeted, gamified communication campaigns. Thanks to our awareness-raising communication, it’s not uncommon that shops and other services of the city invest in accessibility plainly for business considerations.  Don’t think about thousands of Euros here. Mounting a few Euros, bluetooth enabled disability bell on the outside of the shop not only helps a person in wheelchair, it also raises the prestige of the shop by making others content with the shop owners’ proactive behaviour. It also helps spreading the word and the idea.
Thanks to the wheelchair users actively using Route4U, local governments can see the problematic points in the sidewalk infrastructure, making it possible to plan development or refurbishment priorities based on real-life data. Effective problem management increases voter satisfaction.
					













